Who We Are

A Heritage of Purity

The journey of Kaushik Chaudhary and the roots of honest farming in Mehsana.

Kaushik Chaudhary
Our Farmer Kaushik C.
Traditional Roots

Generations of Love for Soil

Farming is in our blood. For over three decades, our family has cultivated the fertile tracts of Mehsana, Gujarat. We started as traditional farmers selling to local mandis, but we quickly realized that the disconnect between the farmer and the customer was diluting trust and food safety.

Urban Villager was born out of a desire to create a transparent channel. We believe every family has a right to know exactly where their food is grown, what water was used, and when it was harvested. By removing middle-men and tracking the seed-to-dispatch timeline, we bring you fresh crops with absolute honesty.

Kaushik Chaudhary

FOUNDER, URBAN VILLAGER

Our Mission

To promote traditional farming and provide consumers with naturally grown, high-quality products directly from our farm.

Our Vision

To build India's most trusted Farm-to-Home brand, where every product's identity is directly linked to its fields and the farmer who grew it.

The Team Behind Urban Villager

Meet Our Founders

Connecting our farm's legacy with modern transparency, straight from the fields of Gujarat to your family.

Kaushik Chaudhary
Founder & Farmer

Kaushik Chaudhary

Founder & Head of Cultivation

With decades of hands-on farming experience in Mehsana, Kaushik heads the soil preparation, natural crop nutrition, and traditional organic tilling methods on our 8 acres farm.

Het Joshi
Co-Founder

Het Joshi

Co-Founder & Technology Lead

Bridging the gap between our rural fields and urban kitchens with digital transparency, QR trace codes, and modern supply-chain integrity.

The Purity Dilemma

Why Urban Villager?

Today, the market is flooded with products sold under "organic" or "natural" labels. But customers rarely know—which farm they came from, who grew them, how they were cultivated, or when they were harvested.

8 Dedicated Acres Single-Source Family Farm
100% Traceable Farm-To-Fork Verification
Zero Residue No Synthetic Chemicals
Direct Dispatch No Middlemen or Warehouse Delays
The Supermarket Dilemma

Commercial "Organic" Brands

Mass retail brands pack produce with attractive green labels, but obscure the authentic field source.

  • Anonymous Aggregation: Produce bought in bulk from hundreds of unknown vendors and mixed across mandis.
  • Silent, Untraceable Packaging: Zero harvest dates or farmer names—you have no idea when or where the grain was reaped.
  • Warehoused for Months: Grains sit in multi-tier supply chains and storage depots, requiring preservation treatments.
  • Heavy Middlemen Markups: Brokers, aggregators, and corporate packaging inflate shelf prices without farmer benefit.
The Village Standard

The Urban Villager Difference

We welcome you directly to our fields. Total radical transparency with visual proof of every harvest.

  • 100% Single-Farm Origin: Strictly grown on our family's 8-acre fields in Village Varetha, Gujarat—never blended.
  • Interactive Batch QR Code: Scan the QR code on your pack to view sowing dates, farmer logs, and real harvest timeline photos.
  • Desi Bio-Culture Nutrition: Crops fed purely with homegrown Jeevamrut, cow dung manure, and traditional herbal Neem sprays.
  • Direct Harvest to Kitchen: Freshly milled or packed in small batches, shipped via India Post Speed Post directly to your doorstep.
Live Traceability Demo

Interactive Batch Passport

Experience how every pack delivered to your door carries an authentic digital identity verified straight from our crop fields in Mehsana.

Sample Batch ID #UV-2026-WHT-04
Origin Coordinates 23.9693° N, 72.6790° E
Farmer In Charge Kaushik Chaudhary
Soil Culture 100% Desi Jeevamrut
Batch QR Code Verification
Our Farming Process

From Soil to Kitchen: How We Grow

A 100% transparent organic process of preparing the soil and delivering raw, unprocessed food straight to your home.

1

Soil Preparation

Desi cow dung manure is mixed during land preparation to enrich the soil with natural nutrients.

2

Organic Nutrition

We nourish our crops strictly using traditional Jeevamrut and Go Kripa Amritam.

3

Natural Protection

To protect crops from pests and fungus naturally, we spray pure organic Neem Oil.

4

Critical Care Rules

Only in extreme critical stages do we apply residue-free treatments in minimal quantities, which is 100% transparently logged.

Our Guiding Principles

Core Values

Honest Farming

Every crop is grown naturally and honestly.

Traditional Seeds

Preserving and growing traditional heirloom seed varieties.

Direct From Farm

Straight from our fields to your kitchen, with no middlemen.

Complete Transparency

Know how, when, and who grew your food by scanning our QR code.

Sustainable Agriculture

Keeping soil health and nature's balance at the heart of our work.

Trust Over Marketing

We rely on your genuine trust, not on loud marketing campaigns.

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Urban Villager
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Enlarged Crop Timeline Photo